👃 Ever wondered how new fragrance ingredients are perfected? Meet Ursula Mosebach, an evaluator in our aroma laboratory in Ludwigshafen. Her role is essential in shaping the olfactive profile of new fragrance ingredients during development. By carefully evaluating the scent profile of new ingredients throughout development, Ursula ensures that the chosen production route supports both sensory excellence and manufacturing efficiency. #BASF #AromaIngredients #FragranceDevelopment #Evaluator #InnovationInScent
